WHY WE CHANGED THE LOGO
When we started out “pushing an elephant up a hill”, felt like the perfect metaphor for our struggles, frustrations, and naivety! Spending many days in Romania, battling with frontier customs, orphanage staff, and government officials, felt just like that “pushing an elephant up a hill”.
Being a small group we had no backup or safety net, just a self-belief that what we were doing was right and all for the right reasons. Our new logo is a child at play who is happy, safe and free. Our wish for the years to come is for all the children we help reach this state. A state of happiness where they feel safe and secure and have access to a home, education and healthcare. This is our uncompromising goal.